Not a Professional Seller, Just Smart Strategy

Liv Johnson spends her days in scrubs, but her closet? It was full of vacation looks, occasion-based dresses, and going-out outfits—some of which hadn’t seen daylight since college. Eventually, she stopped ignoring them.

“I started selling and realized… you actually make money doing this,” Liv says.

What started with the sale of a pair of old Lululemon shorts has earned Liv a grand total of $14,000.

Her Secret? Batch Listings, Profit in Chunks, Never Sell Solo.

Liv isn’t a professional seller, nor is she a big luxury shopper—but her process proves anyone can cash in on their closet. She’s strategic with her effort.

“If it’s $18, I don’t want to go to the post office—unless I’ve got a few things to ship.”

Her approach hasn’t changed.

“Outset makes reselling one click, but I still sell in batches.”

What has changed is the item value.

“I used to sell random stuff for $18. Now it’s $50 - $100 items. Four or five sales in a batch still makes me $330.”

The Psychology of Resale

Liv Johnson’s closet is built for utility. It’s clean, intentional, and organized by category so she can see exactly what she owns. The pieces that remain are there for a reason. Clothes that no longer make her feel good? Gone.

But it’s her consistency that sets her apart. Her strategy echoes two cultural playbooks: the clarity of Marie Kondo and Atomic Habits’ belief in the power of small, repeated actions. The result? A closet that pays her back.

Like Kondo, Liv values clarity. She doesn’t hold onto pieces out of guilt, nostalgia, or loyalty to a version of herself that no longer exists.

“I’d wear something on a trip, decide it wasn’t for me, and post it.”

She doesn’t overthink or wait to get her value back.

“If I can get something back, why wouldn’t I?”

It’s not about scoring massive gains on a single piece—it’s about reclaiming the financial value she knows belongs to her, still embedded in every item she owns.

Just like Atomic Habits teaches: small actions, stacked over time, create big results. She didn’t make $14,000 from one dramatic purge. She made it by repeating a simple, low-lift system—again and again.

Buy with intention. Let go in volume—batches of four to five. Watch it add up.

Practical Tips from a $14K Seller

Liv’s resale success didn’t come from perfection—it came from a system. Consistent, simple, and sharp. Her $14,000 proves that small moves, done right, pay off. Here’s what works for her:

1. Sell in batches.

“Selling one or two items isn’t worth it. I let things pile up and list in chunks.”

It’s not about one standout sale—it’s about what the group adds up to.

2. Value adds up.

“I don’t even know how this added up to $14,000. I feel like everything I sold was $20.”

A handful of lower-priced items can still clear $300 in a single drop. The return is in the repeat.

3. Let go.

Liv doesn’t hold onto pieces that no longer serve her.